Effective Presentation Skills

Every presentation is a selling opportunity. It's the presenter's opportunity to shine before an audience. Whether the goal is to sell an idea, a product or a service; whether the audience is part of your team or company, a customer, or a partner, the goal is essentially the same: to persuade people that what you have to say is meaningful for them, to impress them, and to prompt a specific action or reaction.

Almost every sales opportunity - whether to a small group, hundreds of people, or even a single person - involves a presentation at some level.

Regardless of the type of presentation - internal or external, technical or marketing oriented - proper planning and preparation is essential. Yet, many people rely purely on their familiarity with the subject and their intuition to get their message across. As a result, many presenters - even those who have been presenting for years - do not make the most of the inherent opportunities that are hidden in every presentation. They might cover the material fully, but their audience does not fully "get it".

Barry Katz Ltd. programs are designed to address the full range of presentation situations for a wide variety of participants with different levels of experience and skills. Building on a core syllabus, we customize each session to the needs of the particular group. In every seminar, the emphasis is on practical tools and trainee involvement, so that each participant comes away not just with more knowledge, but also with new skills and confidence developed during real-life simulations, exercises and hands-on interactive sessions.
Learn how to deliver sharper, more focused and effective presentations